TERRABOOST MEDIADEC 2022 · AUG 2025
$11.4M → $16.5M
The first CRM infrastructure in company history.
Designed and implemented HubSpot from scratch across 75+ users and 5 managers. Established attribution tracking, pipeline governance, and forecasting visibility with 80%+ adoption inside the first year. Cost of sale dropped 47% via three structural shifts: lead-source rationalization, qualification tightening, and outbound-activity standardization. ACV climbed from $2,600 to $4,200. Close rate moved from 10% to 24%. Forty-five percent revenue growth followed the system, not the other way around.
ANGI · NATIONAL SALES MGROCT 2020 · NOV 2022
$26.8M vs $18M quota
Forty-nine percent over plan.
Led a 12-rep national enterprise team in ANGI's home-services marketplace platform. Delivered $24.7M then $26.8M back-to-back while lifting close rates 20% via tightened MEDDIC qualification, redesigned pricing models, and rebuilt pipeline forecasting cadence in Salesforce.
ANGI · LOCAL SALES MGRJUN 2017 · SEP 2020
10+ promoted
#1 local team nationwide, talent that scaled.
Took a local pod from $5.4M target to $6.2M, $7.5M, and $8.9M in successive years. 30% YoY recurring-revenue growth. Coached 10+ reps into senior AE and leadership roles across the Angi/HomeAdvisor ecosystem and adjacent home-services sales organizations. Installed weekly deal reviews, territory segmentation, and accountability frameworks in Salesforce.
ANGI · SR SALES EXECUTIVEOCT 2012 · MAY 2017
#1 nationally 4x
$700K cohort largest, fragmented to unified.
Ranked #1 nationwide for four consecutive years. Generated $8.4M at 280%+ to quota. Closed the cohort's largest deal at $700K with a nationwide moving company through a multi-month, 4-6 stakeholder cycle, consolidating fragmented regional vendor spend into a unified national contract that delivered scale, attribution clarity, and ROI visibility. Selected for and completed the ANGI Leadership Development Program.
